Harness the power of AI and the biggest titles in engineering to get your message in front of the right people at the right time.
MAGNIFY uses state-of-the-art technology to drive the effectiveness of your campaigns in real time to maximise the ROI of your marketing spend.
MAGNIFY tracks millions of interactions with every visitor to Mark Allen’s portfolio of engineering websites – both those who are known and those who are anonymous – and builds up a profile of their activities and areas of interest.
Our Audience
This information is then analysed by our AI engine, which identifies not only those who meet your criteria, but who are also most likely to engage with your brand based on their behaviour, helping to connect you with quality leads.
See the Benefits
Throughout the duration of your campaign, our team will actively track its performance and proactively look for ways to optimise its exposure to your target audience.
Our PlatformsBy analysing user behaviour across our portfolio, our platform ensures that relevant content reaches the right people at the right time. Driving traffic, increasing engagement and ultimately boosting conversions.
Using advanced analytics and AI, we identify the most relevant content for each audience segment, improving content discoverability and engagement.
Our service helps to drive organic traffic by delivering content that resonates with users, keeping them on your content longer.
By delivering personalised content, we create a more engaging and relevant experience for visitors, reducing bounce.
Our AI-powered platform can scale content distribution across multiple engineering sites, ensuring that each piece of content reaches its ideal audience.
With built-in analytics, we provide data-driven — and human — insights that help refine content strategies and improve ROI over time.
Our specialised network gives you the platform to target engaged users across our portfolio of trusted engineering sites.
Unlike standard marketing options, our team of data specialists actively monitors the performance of your live campaigns, suggesting and implementing tweaks in real time to guarantee you get maximum bang for your buck.
Your success is our success. We are committed to building a solid partnership with you and will use our expertise to get you the results you are looking for. Your account manager will handle everything every step of the way, from putting a plan in place based on the specific outcomes you want to achieve through to post-campaign analysis.
Every campaign run with MAGNIFY comes with full reporting, including details of actions taken to improve performance, and suggestions on areas to consider for future campaigns based on your brand’s individual needs and data.
Not a problem. As a publishing company with 40 years’ experience producing high-quality content, you can tap into our contact list of top technical writers to make sure your content marketing hits the right note. We also have video production and photography expertise available.
Contact us for details
MAGNIFY identifies audiences within specific subject areas related to your content, targeting the users that are most likely to engage, maximising the effectiveness of your campaigns.
Target top-level content categories including:
Manufacturing, Automotive, Defence, Aerospace, Electronics, Energy, Medical, Oil & Gas, Marine, Rail Renewables, Food & Drink, Chemicals & Pharmaceuticals, Telecoms & Utilities, Consumer Goods and Materials — plus many more.
Take your content even further with sub-categories for more precision targeting.
The Engineer champions and promotes engineering innovation and technology development across all of the UK’s key engineering sectors.
The EngineerEngineering . Manufacturing . Artificial Intelligence . Automotive . Enery & Environment . Robots & UAVs . Space
Established in 1968, New Electronics is the leading magazine and a central hub for design engineers and design management.
New ElectronicsElectronics . Internet of Things . Artificial Intelligence . Network Security . Power . Manufacturing . Interconnection
Machinery has a long history of providing high-quality content about the ever-changing machine tools industry.
MachineryAerospace . Production IT . Manufacturing . Automotive . Energy & Environment . Robotics & UAVs . Tooling
Energy & Environment . Medical & Healthcare . Aerospace . Automotive . Robotics & UAVs . Space . Security
Manufacturing Management celebrates the best of UK manufacturing and the management teams that make our factories world-class.
Manufacturing ManagementIT Hardware & Software . Manufacturing Materials & Handling . Health & Safety . Training . Energy & Evironment
Fasteners . Gaskets & Sealants . Welding . Automotive . Hardware . Adhesives . Materials . Manufacturing
The only publication exclusively focused on the vibrant design and production engineering sector in Ireland.
Made in IrelandEngineering . Manufacturing . Artificial Intelligence . Automotive . Energy & Environment . Robotics & UAVs
To talk to our team about your requirements, complete the short form below or email
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markallengroup.com/privacy-policy
